AmaWaterways: the Travel Agent Olympics
With the start of the Olympic Games on July 26, 2024, in France, AmaWaterways, a luxury river cruise company, has decided to join the celebrations by launching an initiative for travel consultants through the “Cruise for Gold” contest.
This unique event offers consultants the opportunity to win Gold, Silver, and Bronze medals, along with a series of exclusive prizes. The Gold Medal winner will have the privilege of staying in a luxury suite on the 12-day “Secrets of Egypt & the Nile River” cruise, departing between September 2024 and March 2025. Additionally, they will enjoy round-trip Business Class flights provided by the renowned airline Turkish Airlines. The Silver Medal winner can choose a double balcony cabin on any European itinerary, except Portugal, during the same period. Finally, the Bronze Medal winner will enjoy a French balcony cabin on a European itinerary, also excluding Portugal.
Participating in the contest is simple: travel consultants are automatically entered for each new booking with a full deposit made on a 2024 or 2025 French itinerary during the Summer Games period (from July 26 to September 8, 2024). Each new booking increases the chances of winning, with the lucky winners being announced on September 9.
To support travel consultants in promoting the cruises, AmaWaterways has provided a wide range of marketing materials. These include social media reels, images, and videos, accessible through the company’s dedicated travel agent portal. A new promotional video has been created, accompanied by additional reels focused on AmaWaterways’ French cruises.
Demand for French itineraries is increasing, fueled by interest in the Olympic Games and the French experience. To meet this demand, AmaWaterways has introduced new itineraries such as “Flavors of Burgundy” for 2024, and two exclusive itineraries for 2025: “Grand Seine & Bordeaux” and “Grand Seine & Rhône“. These routes offer a comprehensive immersion into French culture, history, art, and gastronomy.
Alex Pinelo, Senior Vice President of Sales at AmaWaterways, stated that in the coming months, the world’s eyes will be on France, making this the perfect time for travel consultants to capitalize on the country’s visibility and earn great commissions and fantastic prizes.
AmaWaterways is known for offering a refined and comfortable river cruising experience. Onboard their ships, guests can enjoy excellent cuisine in multiple restaurants, unlimited wine and beverages, and a variety of daily excursions. Additionally, a wellness program with fitness classes, high-quality Wi-Fi, and included airport transfers are available.
With the start of the Olympics and the introduction of new and exciting itineraries, AmaWaterways positions itself as a leader in the luxury river cruise industry, offering unique experiences and exclusive prizes for travel consultants.
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