Starboard unveils a Bvlgari boutique aboard Ilma
Starboard Luxury, the luxury arm of Starboard Group, has partnered with The Ritz-Carlton Yacht Collection and Bvlgari to launch a new Bvlgari boutique aboard Ilma, the fleet’s newest yacht.
This prestigious collaboration goes beyond traditional retail, incorporating Bvlgari’s elegance into every aspect of the guest experience, from in-suite amenities and dining to exclusive onboard and onshore events. Inspired by Bvlgari’s signature boutiques, which fuse Italian artistry with Roman sophistication, the boutique on Ilma offers a luxurious, immersive shopping experience. Guests can explore a carefully curated selection of jewellery, watches, and accessories from Bvlgari collections such as Serpenti, B.zero1, Divas’ Dream, and Octo.
Ritz Carlton Ilma
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Stacy Shaw, Senior Vice President of Starboard Luxury & Resorts, stated that Starboard Luxury is thrilled to bring together two world-renowned brands, Bvlgari and The Ritz-Carlton Yacht Collection, to offer a tailored experience for discerning travelers. She highlighted that this partnership provides a rare opportunity to explore Bvlgari’s unique creations while sailing to some of the world’s most coveted destinations, with curated onboard and onshore activities promising unforgettable moments exclusive to Ilma.
In addition to shopping, Ilma will offer personalized Bvlgari experiences. During each voyage, guests can meet with a Bvlgari representative to learn about the brand’s history, artisanship, and unique products. Guests can arrange private viewings, in-suite appointments, or exclusive shopping sessions, adding a personal touch to their luxury experience. Soon, travellers will also be able to book private appointments before boarding to integrate a customized shopping experience into their vacation. Throughout Ilma’s inaugural season, additional bespoke experiences, including chef-hosted dinners and exclusive shoreside events, will be introduced.
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Mark Lockwood, Chief Product Officer of The Ritz-Carlton Yacht Collection, expressed his enthusiasm for the collaboration with Bvlgari, stating that Bvlgari’s rich heritage and craftsmanship, combined with the company’s world-class hospitality, create an unparalleled luxury experience that is redefining the future of luxury at sea.
Elodie Thellier, President of Bvlgari Latin America & Caribbean, expressed pride in embarking on this partnership with The Ritz-Carlton Yacht Collection, whose primary goal is to redefine the luxury sea experience. She added that she looks forward to offering Ilma’s guests the opportunity to discover not only Bvlgari’s iconic collections but also the essence of Italian hospitality.
Starboard Luxury continues to partner with leading luxury vacation brands to introduce high-end retail concepts, products, and experiences, seamlessly integrating shopping into the holiday experience in an authentic and natural way. Starboard Luxury reaches over 1,000 ports of call alongside its cruise partners in the luxury, yacht, and expedition segments, offering unique and exclusive products and experiences with a strong focus on local artisans and the destinations visited.
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