Explora I: The First Rolex Boutique at Sea


Explora Journeys has announced that Explora I will host the first Rolex Boutique at Sea, offering guests the opportunity to purchase some of the world’s most iconic watches.

The new Rolex Boutique at Sea will offer travelers an unparalleled shopping experience with an aesthetic that invites guests to browse through a wide range of models and styles.

Leonardo Massa, Managing Director Italy of Explora Journeys, commented: “Having a prestigious brand like Rolex onboard for the first time confirms our desire to offer our guests the best possible experience. With this partnership, our guests will be able to purchase a Rolex while traveling onboard Explora I”.

The new Rolex Boutique, which will open on July 17, 2023, will be staffed by experienced, Rolex-trained associates who will provide a dedicated shopping experience and be available to assist travelers with purchases and manage the allocation of watches by suite.

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Giorgia Lombardo

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