Princess Cruises: A New Era of Non-Alcoholic Drinks
In March, Princess Cruises will debut the Amore Princess Zero Alcohol Collection, a list of premium non-alcoholic beverages and alternative spirits, offering its guests a new and sophisticated way to enjoy unforgettable moments at sea without alcohol.
Princess Cruises has created a menu of 10-20 handcrafted cocktails, developed in collaboration with the visionary team from Sips Barcelona (the world’s #1 bar), Princess mixologists, and renowned cocktail artist Rob Floyd. The Amore Princess Zero Alcohol Collection thus becomes a new standard as the first non-alcoholic bar menu from a major cruise brand in the cruise industry.
Crown Princess
Princess Amore Collection zero
“At Princess, we are committed to creating inclusive experiences for all our guests,” said Sami Kohen, Vice President of Food and Beverage for Princess Cruises. “The Amore Princess Zero Alcohol Collection reinvents what non-alcoholic drinks can be: delicious, sophisticated, and celebratory. By collaborating with exceptional brands like Betty Buzz and Lyre’s, as well as industry-leading mixologists, we’re proud to offer premium zero-proof options that complement the elevated Princess experience.”
Exclusive offerings within the Amore Princess Zero Alcohol Collection include Betty Buzz Creations, known for their premium, all-natural mixers, which bring a bright and effervescent note to the collection. Featured highlights include Blake’s Breeze, a fresh and refreshing blend of Betty Buzz Sparkling Grapefruit, a splash of soda, and a touch of citrus. Another offering is the Kylie Minogue’s Non-Alcoholic Sparkling Rosé, renowned for its elegance and style. This award-winning, light sparkling wine represents a fresh and celebratory option, perfect for toasting unforgettable moments at sea. Guests will also enjoy non-alcoholic cocktails crafted with Lyre’s award-winning spirit alternatives, like the No-Jito Royale, a modern twist on the classic mojito made with Lyre’s White Cane Spirit, fresh mint, and lime. Finally, the 24K Margarita blends the art of non-alcoholic spirits with the glamour of an exclusive margarita, using Lewis Hamilton’s Almave tequila in a non-alcoholic version specially crafted for Princess.
Princess cruise Bar
Princess cruises Cocktails 2
All the spirit alternatives used in the collection are made with the same ingredients and precise methods as traditional alcoholic options, ensuring an authentic and indulgent experience. The menu will also feature an exclusive selection of domestic and imported non-alcoholic craft beers, as well as white, red, rosé, and sparkling wines—all crafted to mirror the complexity and quality of traditional beverages. The drinks in the collection will be included in the Princess Plus and Princess Premier packages, which include unlimited beverages and other premium comforts.
This collection, born from collaborations with industry experts, marks an important step in innovating onboard experiences, offering a premium and inclusive alternative for all tastes. With a carefully selected array of handcrafted cocktails, wines, and beers, the Amore Princess Zero Alcohol Collection sets a new standard for the cruise industry, promising to enhance the Princess experience with taste, elegance, and an authentic celebration of every moment at sea.
The Amore Princess Zero Alcohol Collection is not just an expression of excellence in mixology but also a further testament to Princess’s commitment to creating unforgettable moments, where every sip tells a story of elegance, quality, and celebration at sea.
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